#MLC17 Adds a Focus on Fund Development

An aging population and a rekindled healthcare financing debate promise continued uncertainty and challenges for the hospice sector. Greater demands for our services, and shifting reimbursement will further amplify the need for revenue diversification and enhancement. Increasingly, not-for-profit hospices are recognizing the necessity of a strong development program – augmenting such traditional activities as memorial gifts, direct mail, and special events; with best practices in leadership engagement and major gifts – all in an effort to grow critical and potentially significant gift income.

Effective fundraising requires planning and investment, and begins with leadership. Understanding and leveraging the unique roles of administrators, board members, staff, and volunteers is a prerequisite for success. Incorporating development objectives in a broader strategic plan calls for vision and advocacy.

For the first time ever, this year’s Management and Leadership Conference will feature a number of educational offerings devoted entirely to fund development. Members of the C-Suite – particularly chief executives, financial officers, and development officers – will all benefit from these sessions. Our faculty of practitioners and consultants from high-performing organizations will present on a wide range of important topics, informing and empowering our attendees to more confidently champion and advance their charitable mission.

Join us!

T. Christian “Chris” Rollins, MBA, CFRE
Chief Development Officer
Samaritan Healthcare & Hospice, Marlton NJ