Monday, September 24, 2012

NHPCO Partner on Choosing Wisely Campaign

The National Hospice and Palliative Care Organization (NHPCO) has joined the list of consumer communication partners for Choosing Wisely®, a national campaign launched in April by the ABIM Foundation and Consumer Reports promoting informed healthcare decision making.

The goal of Choosing Wisely is to promote conversations between physicians and patients about utilizing the most appropriate tests and treatments and avoiding care that is unnecessary.

In April nine leading medical specialty societies announced lists of “Five Things Physicians and Patients Should Question”. Since then, 20 additional specialty societies, including the American Academy of Hospice and Palliative Medicine, have joined with the ABIM Foundation to develop evidence-based lists of tests and procedures physicians and patients should talk about for various medical conditions. These lists will be announced in early 2013.

Consumer Reports is spearheading efforts to translate this critical healthcare information for consumers and is working with many other consumer and healthcare groups, such as NHPCO, to disseminate the information using patient-friendly language.

"Consumer Reports is very excited that NHPCO is promoting patient education and helping to improve patient relationships with physicians as part of the Choosing Wisely campaign. The campaign is a great way to help get these important messages about appropriate use of medical tests, treatments, and procedures out to a diverse population, and we are pleased that they will be partnering with us in this initiative," said John Santa, MD, MPH, director of the Consumer Reports Health Ratings Center.

For more information on Choosing Wisely, visit: www.consumerhealthchoices.org/campaigns/choosing-wisely or www.choosingwisely.org.

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